National Empowerment Fund: Innocentia Pule

Innocentia Pule has been the Chief Financial Officer of National Empowerment Fund since September 2012.


Innocentia Pule is a qualified Chartered Accountant (SA). She studied at GIBS and INSEAD and completed her trainee articles with EY, focusing on financial services external audits. She then worked at EY, including a stint in London, before joining Nedbank as Corporate Cluster Executive and then as a Head of Finance for Nedbank Corporate Banking. She joined the NEF in September 2012 as Chief Financial Officer.

Innocentia was nominated for the 2017 CFO Awards. 

2012 – Present    Chief Financial Officer, The National Empowerment Fund
2010 – 2012         Member of Audit Committee, National Empowerment Fund
2007 – 2012         Head of Finance: Corporate Banking, Nedbank
2006 – 2007         Finance Executive: Corporate Cluster, Nedbank
2004 – 2006         Risk Management Advisory Department, EY, London
                                Corporate Finance and Advisory Services, EY
                                Articles, EY

2012 – 2012         Transition to General Management, INSEAD
2007 – 2007         Global Executive Development, Gordon Institute of                                                        Business Science

About National Empowerment Fund: The NEF anticipates future funding and investment requirements to help black individuals, communities and businesses achieve each element of the Codes of Good Practice. These include a focus on preferential procurement, broadening the reach of black equity ownership, transformation in management and staff and preventing the dilution of black shareholding.

The NEF differentiates itself not only with a focused mandate for BB-BEE, but by also assuming a predominantly equity-based risk to maximise the Empowerment Dividend. Reward should balance the risk with the application of sound commercial decisions to support national priorities and government policy such as the Accelerated and Shared Growth Initiative for South Africa (AsgiSA) or targeted investments through the Department of Trade and Industry’s (the dti’s) Industrial Policy Framework (IPF).