CFO Profile: Wynand Greeff | PSG Group

Wynand Greeff | Financial Director | PSG Group

Wynand Greeff - current Financial Director of PSG Group - has been involved with PSG Group since 2002. After becoming the Finance Director in October 2008, Greeff felt like he had found a job that suited him beyond expectation. He enjoys it so much; he can see himself do it for the next 20 years.

According to Greeff, trabsoarent reporting is very important. He believes in hard work as the route to success and is proud that his finance team is "always readily available". For his work as the CFO of PCG Group, Greeff was nominated for the CFO Awards 2014.

More about Wynand Greeff:
CFO Awards jury interviews CFOs Discovery, JSE, Transnet, PSG and P...

Nationality: South African
CFO since: 2008

Other current positions:

  • Executive Director and Member of the Executive Committee - PSG Group Ltd
  • Financial Director - Paladin Capital Limited


  • 2008 - Present: Financial Director and Executive Director - PSG Group Ltd.
  • 2008 - Present: Financial Director and Executive Director - PSG Financial Services Limited
  • 2009 - Present: Financial Director and Executive Director - Zeder Investments Ltd.


  • CA (SA)
  • Stellenbosch University - B Com. (Hons)

Additional information:
Mr. Wynand Louw Greeff has been Financial Director and Executive Director of PSG Group Ltd. and PSG Financial Services Limited. since October 13, 2008 and also serves as its Member of Executive Committee. He serves as a Financial Director, Executive Director, Director and Member of Executive Committee of Zeder Investments Ltd since 2009. He has been involved within the PSG Group since 2002. He serves on various Boards within PSG.

PSG Group
Listed: JSE
Sector: Financials
Industry: Asset Management

PSG Group Ltd was founded in 1995 and it is an investment holding company, offers diversified financial and other services in South Africa. It provides retail banking services, wealth management, asset management and insurance solutions for individuals, families, and enterprises and financial advice, stock broking and financing services. The company also invests in other than agriculture, food and beverages sectors, agribusiness that include breeding, production, trade, processing and distribution of seeds and commercial farming operations. In addition it offers private school education, investment management and treasury services and corporate finance and advisory, such as mergers and acquisitions, fairness opinions and valuations, capital raisings and listings, JSE and regulatory advisory, private equity, BEE, management and leveraged transactions, corporate recovery and restructuring and debt and strategic advice.

Financial Results:

Revenue (R Million)









Net Income (R Million)









Additional information:

Annual report 2013
Following the acquisition of an initial 24% stake in Western Group Holdings Limited, the group increased its stake to 75% effective November 2012. Agreement has been reached to acquire the remaining 25% stake effective 1 March 2013, subject to regulatory approval.

PSG Online has won the 2012 Business Day Investors Monthly Stockbroker of the Year award for the second consecutive year, and PSG Konsult Financial Planning won the 2012 Business Day Investors Monthly Wealth Manager of the Year award in the Up and Coming Professionals category. We are proud of these achievements.

In positioning itself as a full fledged financial services group, the group will be taken forward under three distinct business segments, being Wealth, Asset Management and Insure. The group's strategy going forward will be to unlock value for its shareholders through the following: Utilising the synergies between its business segments to create business development opportunities, including a simplified organisational structure, Extending the group's sharing in the value chain, with a focus on the short-term insurance and asset management markets and Positioning the group through its comprehensive range of services and products as a fully fl edged financial services group. The group now has three main focus areas of business, namely Wealth, Asset Management and Insure. From a branding point of view, we will be positioning the group under the master brand PSG. This will enable us to leverage from the trust and equity in the brand, while also being consistent with colloquial language, where people simply refer to us as "PSG".

Articles on PSG Group:

  • PSG sells stake to repay debt
    Read the full article here
  • PSG Private Equity: brand-new focus, 16-1-2014
    Read the full article here
  • PSG acquires 50% of digital textbooks producer ITSI, 27-11-2013
    Read the full article here
  • PSG sees opportunities in personnel sector, 3-10-2013
    Read the full article here
  • PSG earnings boosted by Capitec, 15-4-2013
    Read the full article here

Meet up with the nominees and other top CFOs at the CFO Awards
CFO South Africa's first CFO Awards are held on May 15, 2014 at the breathtaking Summer Place in Hyde Park Johannesburg.

CFOs of listed companies and large corporations are awarded for outstanding performance and leadership. Chaired by Semeyi Zake, over 200 CFOs share knowledge, extend their network and boost business.

RSVP for the CFO Awards Show today- Book a table or individual tickets
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