The heart of business: WATCH futurist Graeme Codrington at #findaba16
Graeme Codrington is an acclaimed international speaker, consultant, and best-selling author who has built a career out of preparing companies for change. He is an expert on the future of work and the disruptive forces that are shaping it. As an author and researcher, his insights and analysis are sought after by business schools and CEOs around the world, with five degrees, four best selling books and a full-time research team at his company, TomorrowToday, to back it up.
In an insightful presentation delivered at the Finance Indaba, Graeme called on those in attendance to embrace change and espoused the value of personalisation. "You make it ridiculously difficult to do business with you in the financial space. If you say you don't, and you are lying." Personalisation is the solution to this. What happens when we personalise? We empower consumers who feel known and connected. This is what I think big data is for. What is it for, if it isn't about personalisation?"
- Bigger and better | Finance Indaba Africa | 12 and 13 October 2017 | code FB2017 | REGISTER NOW
The Finance Indaba is the biggest annual event on the continent for financial managers and specialists who are seeking partnerships to drive progress. Thousands of delegates will gain valuable insights into realising financial performance and growth, becoming more efficient and accessing funding, among a host of other opportunities from leading players in financial services.
Watch Graeme share his thoughts on Finance Indaba: