“We help CFOs make better decisions that create a better future for their companies,” says Simon Jackson, a director of enterprise performance management system provider Futuresense, a gold partner at the Finance Indaba Africa 2016 on 13 and 14 October 2016 at the Sandton Convention Centre in Johannesburg.
In the coming weeks and months, we will be chatting to all the Indaba partners, asking them why they are joining the event and what their most important message for finance professionals is.
Do you want to hear how Futuresense can help finance professionals solve complex problems effectively? Do you want to be informed about the latest and greatest in finance? Then don't miss the Finance Indaba Africa 2016.
Why will you be present at the Finance Indaba?
"As a niche business consultancy that sells, implements and consults on the full suite of Oracle Hyperion financial software, Futuresense is in the unique position of having the right tools, the right expertise and the right attitude to help finance professionals solve complex problems innovatively, simply and effectively.
"And where better to engage with these finance professionals than at the Finance Indaba?
"We want to chat to them about how we can make their lives easier, how we can help get the job of finance done in the best most effective way possible, and how we can empower them to make decisions that enable a better future for their companies.
"Our aim is to help CFOs who manage multiple company environments create a financial platform on which to report a whole range of financial information. By reporting to the CFO, we enable them to manage current uncertainty and risk, and move confidently into the future."
What will you be talking about?
"The past two years have been tough, SA's economic future is becoming increasingly uncertain and many forecasters are having an enormously frustrating task to determine what lies ahead. In this challenging economic landscape many CFOs are struggling to progress. They need to be able to provide strategic business advice and robust financial forecasts to the CEO.
"As a company, we believe in empowering companies to gain a future advantage by being able to make decisions with confidence. As such, we have chosen to sponsor a futuristic keynote speaker, Graeme Codrington, who is an expert in tracking the disruptive forces that are shaping the changing world of work and share clear insights on what is changing, why it's shifting and the impact of these changes will have on the CFO and their business."
What are the challenges you can help finance professionals with in 2016?
"CFOs who manage multiple company environments often see anomalies in the numbers and are unable to analyse them quickly and accurately. They need the reporting and analysis process to be more efficient and accurate.
"With a deep understanding of finance and Hyperion technology, Futuresense is able to effectively create a reliable platform on which to report a wide range of financial management information by eliminating reliance on inaccurate spreadsheets, freeing up staff time to analyse information rather than checking the accuracy of information and be proud of their contribution to the company's future.
"We're not 'one-size-fits-all' software implementers, we're dedicated strategic partners who work alongside CFOs to help them manage current uncertainty and risk and implement the framework that allows future scenarios to be created."
How can Futuresense help a good CFO become a great one?
"A great CFO differs from a good CFO by the way they are able to project the long-term financial picture of the company, by quickly and confidently answering all the CEO's questions and by enabling their company to thrive company based on their analyses.
"We are forward-thinkers who are driven to deliver a real difference to CFOs by streamlining complex company systems, quickly consolidating actuals and in so doing, allowing multiple future scenarios for the business to be tested and value-adding options to be identified.
"By reporting to the CFO, we help them make better decisions that create a better future for their companies."