MultiChoice CFO Tim Jacobs explains thinking behind Netflix and Amazon Prime integration

Tim says this is part of a new streaming platform that will include content from international players.

MultiChoice has announced plans to integrate Netflix and Amazon Prime Video into its DStv Explora decoder offering of DStv Catch up, Box Office and Showmax, so that customers can pay a single bill and get access to all streaming content. 

MultiChoice CFO Tim Jacobs says these agreements are part of a new streaming platform MultiChoice will be launching that will include content from international players. “What we are trying to do is to provide an amount of simplicity, choice, and convenience to subscribers – they can come to one place and can get access to all of this different content.”

However, the deal is subject to an investigation by the Competition Commission

MultiChoice CEO Calvo Mawela said that pay-TV operators like MultiChoice have always operated in a multi-channel environment where they purchase content from third-party providers. This third-party content is then aggregated into the company’s platform and sold to subscribers in the form of DStv bouquets. 

He adds that, “as our industry evolves, we believe that we are well-positioned to benefit from both worlds – a large, growing pay-TV market in Africa, as well as an emerging over-the-top opportunity, where our own OTT services and aggregation capabilities can drive success.”

MultiChoice also plans to pursue the same deals with Hulu and YouTube.