Resonating with the company’s mission to make affordable healthcare available to all, Yondie Metu is excited about her new role as RH Bophelo’s new CFO.
Yondie Metu was appointed as the CFO of RH Bophelo (RHB) on 1 November 2023. Three months later, she describes it as one of the best decisions she has ever made. “The people have been supportive and the workplace is very much a ‘family’ environment,” she says.
One of the most important traits of a CFO is their ability to prepare, be it for growth opportunities, challenges or the unknown. Thus, it’s no surprise that, when Yondie was presented with the opportunity to join RHB, she was ready.
“I have to confess, I didn’t know much about the company, so when I got the interview I did a lot of research, especially by reading its past annual reports,” Yondie says.
However, she explains that it was the conversations she had with the people at the company once she joined where she got most of her information.
“The great thing about having such a small and supportive team is that information sharing flows freely. I’ve spent a lot of time with my colleagues on the ground and doing hospital visits to understand the healthcare operating environment”.”
She is also focused on building strong cash flows in the business and assisting RHB to deliver on its mandate of advancing healthcare in Africa through strategic investments. “If you don’t manage your cash flow it will run away from you, and if you don’t have cash, it becomes difficult to run any business.”
Yondie’s recipe for success is the “Three Ps”, which are: people, processes and purpose. “You need people that will establish the right processes in order to achieve your purpose,” she explains, adding that “therefore, people are the most important in the recipe for success”.
She hopes to go beyond just being the normal accountant. “I want to be part of creating a successful healthcare investment group, by driving growth and delivering results to the shareholders,” she says.
Although it’s her first time working in the health industry, Yondie’s excitement for the potential it holds is palpable. “There’s unbounded scope for healthcare in South Africa, and there aren’t many black-owned health investment groups out there yet. So we need to use the advantage we already have and be at the forefront.”
Prior to joining RH Bophelo, Yondie was the general manager in group finance at Thebe Investments Corporation, a role she had filled since March 2021. Before that, she worked in the reporting and property administration divisions of Edcon. From 2015 until 2018 she worked at Aveng as a group financial manager. After completing a training contract at Sasol in 2010, she became an assistant manager at the company, and later financial manager until 2015.
Yondie’s career started at the Auditor-General of South Africa (AGSA), but she also completed an internship at the South African Revenue Service in 2005. She has a BAcc (Hons) from the University of KwaZulu-Natal.